Feb 9, 2026

This week on Hey Amarillo, we’re joined by Dr. Nick Gerlich — longtime marketing professor at West Texas A&M University, writer, and passionate chronicler of regional travel and Route 66.

Nick shares his journey through academia, what it’s like teaching marketing in a constantly evolving digital landscape, and how...

Feb 2, 2026

This week on Hey Amarillo, we sit down with Adrian Meander, a powerful example of what it looks like to grow where you’re planted.

Adrian is Amarillo through and through. He grew up here, chose to stay, raised his family here, and built a career rooted in service. He started at Amarillo National Bank as a bank teller...